Dec 27, 2021
Welcome to Strategy Skills episode 202, an episode with one of
the leading innovators in digital marketing, Jeff Rosenblum.
In this episode, Jeff speaks about effective marketing and
advertising that both informs and inspires. He shares how
businesses can help customers feel empowered to solve their
problems and create a better customer experience.
We will learn why businesses that embrace empowerment,
transparency, and authenticity are essential in today's marketing
world.
Jeff Rosenblum is an author, a documentary filmmaker, and an
advertising agency founder. He is widely regarded as one of the
leading innovators in the field of digital marketing and has worked
on teams that have helped revolutionize dozens of industries. Jeff
is the co-writer and director of a groundbreaking documentary about
the advertising industry's future, The Naked Brand. It reveals the
surprising story about corporations' ability to improve the world,
one small step at a time.
Jeff is the Founding Partner of Questus, a digital marketing agency
that has worked with some of the world's most influential brands,
including American Express, Apple, Bloomberg, Capital One,
Discovery Channel, Disney, Driscoll's, General Mills, Ford, ESPN,
The New York Times, Suzuki Motorcycles, The NFL, The Wall Street
Journal, Universal Orlando, Verizon and more. When he's not driving
his team and his clients crazy, Jeff is on an Advisory Board for
the Make-A-Wish Foundation as well as Special Spectators. Jeff and
his family built a school in a remote village in Nepal while
working with the BuildOn organization. Despite barely graduating
college, he has lectured at some of the world's top universities
and presented at some of the marketing industry's most influential
conferences.
Get Jeff's book here:
Exponential: Transform Your Brand by Empowering Instead of
Interrupting. Jeff Rosenblum: https://amzn.to/3EmxAr5
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